Last June, an article was published by The Root naming Black women the most educated group in the US. That’s something to celebrate, right? Well, yes. Except the article then went on to say that in a recent study, black women were found to make up only 8% of private sector jobs and less than 2% of leadership roles. How is it possible that black women are proving to be highly educated, but are still having trouble with representation in Corporate America? Is this an issue that is only affecting black women? I think it’s fair to say that there are many educated black men as well as other minorities and even veterans who can relate to the job market hustle.
Applying for a job is no easy task. You have to research the company in order to write a decent, personalized cover letter, check all your LinkedIn connections to see if anyone has a connection to help you get a foot in the door, make sure your resume or CV reflects the needs of the company, etc. After all of that, you send your application in hoping to at least receive confirmation that it was received. Then, you have to start all over and do the same thing for the next company. It can be really draining. Imagine doing that for weeks or months on end with no hope of even getting a job interview.
Meanwhile, on the other side, a hiring manager sends out a job description to their network of colleagues and associates who then recommends candidates from their own network. Many times, those networks are built from college and professional organizations. If the college or professional organization is not diverse, you’re essentially going to get a carbon copy of what you already have.
Ideas are born from the combination of your education and experience. If everyone has the same educational background and similar life experiences, how can new and innovative ideas be formed? It takes bringing people from different backgrounds and different walks of life, aka diversity, to make businesses thrive.
How can an organization foster diversity? By breaking out into new worlds unexplored. There are so many professional organizations that are geared towards minority groups. Find them. There are many universities that have Black student associations. Establish a relationship. Howard University, Spelman College, Morehouse, etc. are producing some of the top college graduates in the country. Go there and recruit. It takes effort.
We’ve all been told that hard work pays off. That’s one of those quotes that I believe to be true. Putting in the work to diversify your work environment is definitely one of the jobs worth the effort. Not only does hiring more diversely drive innovation and creativity, but you’re also likely to capture more market share. Having a diverse staff means your company knows how to communicate and connect with different cultures, and eventually convert them into customers. By increasing diversity, you could essentially be increasing your company’s financial performance.
It is now 2017 and it’s time that we stop talking about making things more diverse and just do it. Systematic differences, which negatively impact minorities, have been in place since the dawn of this country, but it’s clear that many of us are excelling regardless. Will the hard work of those individuals pay off? I definitely hope so, but it’s hard to achieve success without opportunity. The time for sharing those opportunities is now.
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