Press Play & Focus on the Future

I learned about the history of blackface in my music history class back in my junior year of college. It focused on popular music and blackface was a prominent form of entertainment dating back to the 1830s. In the late 1850s there was a surge of Irish immigrants due to the famine that overtook Ireland. The crops failed, leaving death to claim the Irish by means of hunger and/or disease. 

At this time, they weren’t considered White. According to author and historian Christopher Klein’s article published on History, they were even considered lower than Blacks for not being Protestants. American Protestants were afraid that the Pope was sending his army to take over America. This fear stemmed from when America’s forefathers fled Britain for religious freedom (Klein). While they lived in the same slums as Blacks, they were still not accepted as White. 

In an interview with author John Strausbaugh published on Vox, Strausbaugh states that blackface was taken up by Irish immigrants in order to set them apart from Blacks. At the end of the day, they were still just as fair skin as Whites. At the end of each performance, they would wipe the black off their faces, to say that well, at least we weren’t actually Black. Through the popularity of these performances, they gained White status (Strausbaugh). 

Blackface, I thought, no longer held a place in society. I thought we made progress. However, our black skin is still worn by white sheep who want to be the big bad wolf. With Gucci’s sweater that has an extended turtleneck which covers the face but has a large mouth printed around the hole in the neck, how were we not supposed to understand that as a new form of blackface? 

It would have been a completely different story if the turtleneck was simply longer than normal because in my opinion, the extended neck isn’t blackface. It just functions as a scarf and ski mask without all the extra material and allows for warmth without the bulk. But I and others like me cannot just look past the glaringly obvious. Apologies are not enough when discrimination, bias, and ignorance are stigmatizing our black skin. More has to be done. Reformation needs to start now. 

Daniel Day, affectionately known as Dapper Dan, is an African-American fashion designer who continues to work in collaboration with Gucci after this incident. It is a bold move that I believe others are not willing to take. Day is thinking about the future of Black fashion designers. 

The fashion industry is notorious for being racially exclusive. Take a look at advertisements in magazines and on television. Take a look at the runways. While the magazines might feature designers and models of color, the runways have always contrasted it with the whitewash. As Day has said in several interviews, he went through a lot to understand the industry/business and to keep his brand growing. These large brands are the stepping stones for Black designers to use to catapult their careers. 

By boycotting Gucci, that is a “now” solution. This will only resolve people’s gripes now but what about later? If we continue to boycott every incident individually, nothing will ever get done. Think of it as constantly pausing a movie every two minutes. It makes the movie much longer than it is, the plot gets disjointed by the constant stop and start, and the end gets pushed farther and farther away. By trying to handle each incident in real time, we are stopping and starting, pushing off the reformation that we seek. Reform will not happen if we keep getting in our own way. 

To make change, we have to be the change. We need to take a stand for the future and not everything that happens in the present. This is not to say that Gucci should be given a free pass, but as Day said in an interview with The Huffington Post, “this is an opportunity to learn.” This incident with Gucci is another moment that you could call a pause. There have been several pauses before this one and can be several pauses after this, but why not make this incident the last pause? In this pause, we can initiate the process of change and let it develop over time like a plot in a movie? Otherwise, we will always be dissatisfied with how things are and always call for change.